Philadelphia Spinners: A-
Indianapolis AlleyCats: B
Columbus Cranes: C
Detroit Mechanix: C
Bluegrass Revolution: D
Rhode Island Rampage: D
Buffalo Hunters: F
Connecticut Constitution: F-
View full reviews and critiques for all 8 teams.
Final thoughts from Jeremiah: In this day of sublimated jerseys, there may be less consideration for this, but none of these designs would be able to be printed on a disc without some considerable alterations, which I think could be a big miss in marketing terms.
In designing a brand or logo for a sports club/team if you can figure a way to incorporate the ball or in this case, the disc into the logo, it better be rendered well. Not necessarily photo realistic, but at least representative of a Discraft Ultra-Star 175g Ultimate disc, not a 99¢ beach disc.
If you are interested in creating logos for sports teams, take a few minutes and look at the work of Fraser Davidson. This guy is at the top of the game when it comes to sports branding.
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Many thanks to Jeremiah Boncha [founder threadsUltimate.com + rimagives.org & also at bonchadotdiscs.tumblr.com] for contributing to this series.
2 comments:
def underwhelmed with these designs. can't even imagine wearing a t-shirt with most of these designs. hopefully future rebrands or expansion teams will get more input from design pros.
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