Sunday, December 30, 2012

Sports Marketing for Ultimate

Still trying to make sense (cents) out of which entity would best draw intere$t into the sport of Ultimate? Here's a look at the known backings of each pro/elite Ultimate leagues:

American Ultimate Disc League
Sponsorships:
Savage
Skyd
UltiCards
Video: Go Live Ultimate (in 2012)
Info: AUDL sponsorship

Major League Ultimate
Partnerships:
Five Ultimate
Video: not posted
Info: MLU partnerships

NexGen
Sponsors:
Discraft
Patagonia
Elemental
Video: NGN
Info: not posted


USA Ultimate 
Sponsorships:
CORT Furniture
Discraft
Likewise skincare
Recharge sports drink
Rudy Project eyewear
Wyndham Hotels
Event sponsors: Florida Sports Foundation, Sarasota County Sports Commission, FiveUltimate, UltiPhotos, Discraft & VC Green programs
Video: NGN (Club championships in 2012) & CBS Sports Network (College championships in 2012)
Info: USAU sponsorship

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