Friday, August 23, 2013

Social Media: Pro Ultimate Teams

The pro Ultimate seasons are over, so we know who won the AUDL & MLU. Now, how did professional Ultimate teams finish the season in the social media area?

NOTES
Data as of 8/16/2013
Total = Facebook Likes + twitter followers
Growth % = increase of Team Total compared to April 2013
Past data: February 2013 . April 2013 .

DATA
  • Spinners rank #1 in total social media popularity
  • Mechanix, with the most Likes in pro Ultimate, are #2; the only team with +6k Likes
  • Only 4 teams have 1000+ twitter followers: AlleyCats, Wildfire, Rush & Spinners
  • 8/12 AUDL teams are in the Top-10 (66% of their league)
  • 6/8 MLU teams are in the Top-10 (75% of their league)
  • Highest social media growth = Boston, 81% (+1,837) & Detroit, 79% (+3,127)
  • Lowest social media % + qty growth = AlleyCats; 8% (+438)
Totals: Facebook = 56,781; twitter = 16,728
Averages: Facebook = 2,839; twitter = 836
Total social media gain [since April 2013] = +22,570

Pro Ultimate teams sorted by total (Facebook Likes + twitter followers), per league.

1 comment:

Anonymous said...

Sludge, did you ever notice how the Detroit Mechanix FB page can gain or lose 400-500 followers in a day? Seems like they're doing some weird stuff to get followers. They're down 300 from when you posted this.